IntelliChoice Cost of Ownership

Cost of Ownership Data Fuels Purchase Decisions

Industry statistics indicate that search is a major factor in the buying cycle. In fact, nearly 80% of new buyers research their purchase online to find the information they need, while 67% claim the internet has an impact on the make and model they select. Our partnership with IntelliChoice gives you the ability to provide consumers on your automotive sites with a complete 5-year picture of the total cost to own and operate vehicles based on make and model.

Having an online automotive site with advanced search features and an extensive research section is key to gaining and retaining consumer trust and loyalty. Our automotive research center features ratings, reviews, photos, videos, pricing, and cost of ownership data from some of the most respected leaders in the automotive industry. As part of our research center, we offer IntelliChoice.com’s Cost of Ownership data which has become an important factor in the buying cycle as it empowers consumers to make more informed purchase decisions by providing them with core ownership costs such as fuel economy, maintenance and insurance premiums. IntelliChoice considers seven areas of ownership costs and analyzes the data to determine the expected 5-year cost in that area for a given vehicle.

Consumers can view details including: Total Target Price, Depreciation, Financing, State Fees, applicable Gas Guzzler Tax, applicable Hybrid Tax Credit, Insurance, Fuel, Maintenance and Repairs. The sum of all the items affecting the cost of the vehicle determines the total 5-year ownership cost. Consumers can also see the vehicle's estimated value at the end of the 5-year period as well as how similar vehicles in the same class compare.

The cost to operate vehicles can be vastly different depending on the make and model so it’s important to compare similar vehicles in the same class to get an accurate picture of the total ownership cost so consumers can make smart buying decisions.

IntelliChoice.com uses algorithms that they have fine-tuned over the last 21 years to determine the cost of ownership. They analyze and project the 5-year cost to own for more than 8,000 new and used vehicles. This detailed analysis enables you to provide your online automotive buyers with essential information so you can effectively compete in your local markets.

Keep your consumers coming back by providing them with the information they want and need most. In earning their trust and loyalty, you become the automotive site of choice and they’ll recommend your site to friends, family and business associates.

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