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Free eBook - Insider’s Guide to the Art of Persuasion

Selling advertising for your magazine, newspaper, radio/TV station or any business for that matter has become more difficult in recent years. While your prospects may find it difficult to discern your product from the next, one thing that will change the competitive game quickly is your ability to persuade.

In this concise, quick-reading eBook by Dr. Rick Kirschner, you’ll learn techniques and tactics that will separate you from the competitive herds. Get your eBook now. Sign up for our newsletter now and on occasion, we’ll send you more helpful moneymaking information. Don’t worry, there’s no obligation and we hate spam as much as you do.

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Here are some of the things you’ll learn:  

    • ·         The difference between negative and positive influence
    • ·         When to use coercion and when to use persuasion
    • ·         3 phases of persuasion – listen, transition & presentation
    • ·         Transitional options for beginning presentations
    • ·         Packaging your information to get the sale
    • ·         Recognizing emotions indicate readiness to be persuaded
    • ·         Closing signals that brings persuasion to a decision
    • ·         Why you cannot not influence people
    • ·         Why resistance is a good thing
    • ·         Understanding the five stages of change
    • ·         Capitalizing on the three receiving zones
    • ·         Building trust with body posture, animation and expression
    • ·         Profiting from the three phases of persuasion
    • ·         Stacking the motivation deck in your favor
    • ·         Unlocking closed information gates 

How do you persuade both effectively and ethically in this dog-eat-dog media environment? Simple. Become more persuasive.  

We believe this book is helpful for the brand new sales person as well as the seasoned pro. Let us know how you like The Insider’s Guide to the Art of Persuasion. Sign up for our newsletter now and on occasion, we’ll send you more helpful moneymaking information.

About Dr. Rick Kirschner

As a motivational speaker and communication skills trainer, Dr. Kirschner delivers artful programs on Business, Relationships and Life that are ideal for your event. In venues ranging from conference halls to boardrooms to grand theaters, with groups as large as 6000 attendees or as small as 4 executives in an off the beaten track locale, he helps his audience find the personal motivation and learn the needed skills to do the important work today for creating a better tomorrow.

Clients include the world's best known organizations, from Heineken to NASA to Progressive Insurance to the National Association for Neonatal Nurses to Starbucks to Texas Instruments. He's been interviewed on hundreds of radio and television programs, including CNBC, FOX and CBC. His ideas are found in newspapers and magazines including USA Today, London Times, The Wall Street Journal and Executive Excellence.

For additional products by Dr. Kirschner, visit http://theartofchange.com/Store/Landing.html

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