Carlsbad, CA (June 30, 2008) – First anniversaries traditionally are celebrated with a gift of paper, but in the case of the alliance between Adicio Inc., the leading provider of interactive classified advertising software for media companies and Monster®, the leading global online careers and recruitment resource and flagship brand of Monster Worldwide, Inc. (NASDAQ: MNST), it will take more than 125 papers to represent the relationship accurately. That’s how many newspapers Adicio now supports on behalf of the Monster newspaper program, plus another dozen that are actively participating in Adicio’s bundled upsell opportunity to Monster.com.
“We’re very pleased at the number of Adicio clients that have decided to cross-post many of their job listings to the Monster.com database, and we’re proud of our ability to support Monster’s co-branded newspaper relationships across the country,” says Tony Lee, chief alliance officer at Adicio. “The bundled offering of Monster.com and the Adicio National Network has been extremely appealing in markets large and small, and we expect sales activity in those markets to continue to expand rapidly.” Overall, Monster now counts more than 200 newspaper partnerships nationally.
Newspapers that are upselling their job listings in a bundled package of Monster.com and the Adicio National Network report that their clients are attracted by the combination of Monster’s “brand halo” and ranking as the nation’s No. 1 job board, and the variety and reach of the more than 260 niche sites in the Adicio National Network. The Adicio National Network includes listings upsold from local and national newspapers, magazines, trade associations and broadcast media outlets across the U.S. and Canada, and attracts more than 20 million job queries each month.
"Employers appear to be just as interested in expanding their reach in Las Vegas and Minneapolis as they are in Chattanooga, Tenn., Eugene, Ore., and Portsmouth, N.H., which is a real testament to the power of the Monster brand and the brand established by each site in the Adicio National Network,” says Lee. “The combination of these two powerful national databases enables employers to expand their reach and visibility, expedite the recruiting process and ultimately reduce their cost-per-hire. They can access a larger and more diverse talent base, ensuring they find the best candidates for their open positions.”
About Adicio, Inc.
Adicio develops interactive classified advertising software solutions for the careers, real estate, and motors markets, which serve the Internet’s leading media companies and web portals. With its award-winning technology and enterprise-class software platforms, domain expertise, and customer service, Adicio delivers a private-label application that seamlessly integrates within online classified advertising offerings, enabling clients to generate revenue and retain their brand while building and managing their online classified efforts. Clients can deploy Adicio’s software as a turnkey solution or customize Adicio’s application to leverage existing brand strategy and support online sales and marketing objectives. Adicio also powers CareerCast.com, a job search portal and JobsRated.com, where 200 jobs across North America are ranked based on detailed analysis of specific careers factors.