ADICIO, Carlsbad, CA (Oct. 1, 2014) – CareerCast's new Social Media Optimized job distribution offers employers the ability to connect with millions of online job seekers with one easy step. It is designed to maximize reach and exposure by utilizing industry-specific Twitter, Facebook, Google+ and LinkedIn niche channels, as well as mobile and email alerts. Employers receive more qualified candidates faster through these targeted social media channels, increasing their ROI. CareerCast's SMO offering is like no other in the industry. A dedicated Social Media Manager matches award-winning "Jobs Rated Reports" with industry hot topics, creating original, exclusive newsworthy content with an active and responsive following. This exposure greatly increases response rates and the quality of candidates applying to each job posting. Adicio-powered sites are reporting an increase in response rates of more than 400%.

“Adicio’s approach to integrating SMO is the future of recruitment, and if you’re not taking advantage of it, you should be," says Martin Yate, best-selling author of Knock Em Dead: Hiring The Best, How To Build Winning Teams, and a CareerCast columnist.

CareerCast's one-step, automated job posting makes getting an increased response easy. This innovative distribution technology sends all jobs to the broadest audience, and then a built-in algorithm pushes each job to targeted industry channels to attract the most relevant candidates.

“Adicio’s new Social Media Optimized job distribution creates an opportunity for the job boards we partner with to provide their employer clients with an incomparable, unique and leading-edge way to reach targeted job seekers, and greatly increase response rates,” says Rick Miller, CEO, Adicio.

About Adicio/CareerCast

Adicio is the nation’s only full-service SAAS provider of innovative and SMO/SEO-friendly, mobile and digital advertising solutions in all four verticals: Careers, Real Estate, Motors, and General Classifieds. Adicio's job board software powers more than 1,200 career sites in the U.S., Canada, Mexico, Europe, Latin America, Middle East and Africa.

Award-winning CareerCast.com, which attracts millions of unique visitors, provides Adicio clients with unique traffic, promotion and editorial content. CareerCast.com features a wide range of niche networks targeting such OFCCP-compliant categories as Diversity, Disability, Veterans; Health Care; Nursing; Sales/Marketing; IT/Engineering; Construction; Trucking; Finance/Legal; Energy; Green; Retail; Hospitality and more.

The CareerCast "RevManage" program is a completely outsourced, turnkey solution offering outbound sales, marketing, technology and support for interested job boards.

For more information visit www.adicio.com.